Young man with short brown hair smiling in camera wearing ZEISS lenses. In the background there is a ZEISS i.Profiler plus.
ZEISS FOR EYE CARE PROFESSIONALS

ZEISS SmartLife PRO

Combine your expertise with the best of ZEISS technology.

Discover ZEISS SmartLife PRO, our most customisable  
lens portfolio, only available for ZEISS Vision Experts.

  • All-day visual comfort for dynamic visual behaviour in a digitally-immersive world
  • Give your customers ease of viewing and relaxed vision in all distances and directions
  • Lens designs are adapted to changes in vision with age, for wearers as young as 6 years old through to seniors

ZEISS SmartLife PRO lens portfolio. The answer to a changing lifestyle.

The digital community is growing, and connectivity is increasing regardless of age.
  • > 50 %

    more than ½ of the world’s population now carries a portable digital device.2

  • 55+ years

    people aged 55+ years represent the largest current smartphone penetration growth rates.2

  • 60 %

    of children under the age of 5 years are already starting to engage with smartphones.3

Over shoulder, cut of two persons, the face is not visible. People are looking at an iPad on which the visual results can be seen.

Your customers want expert advice, tailored to their needs.

Customers want individualised experiences; they expect brands to tailor products and services to them.4  They want to be consulted by an eye care professional they can trust, a real expert who can offer them the best vision, with customised advice and solutions.

  • 86 %  of customers say that staff expertise and good advice are the most important store characteristics.5
  • 85 %  of customers say that an individual treatment is a key driver for them.6
Illustration of a cross section of an eye showing the cornea and pupil.

Visual needs are unique.

The cornea has a direct impact on a customer’s vision prescription and the quality of the retinal image, while changes of the pupil size affect retinal illuminance and depth of focus, which both have an impact on acuity.

The pupil responds to light by adapting its size according to different light conditions. With age, the pupil loses the ability to dilate. Interestingly, even within the same age group, the average pupil diameter also differs from person to person. Children also have very different visual characteristics to adults – for adults the pupil diameter decreases while it increases with age for children.

A young man with black hair smiling reaching with his hand through screen wearing ZEISS SmartLife lenses.

Lenses should address todays’ visual needs.

The average customer’s lifestyle has drastically changed over the past few years. Good, comfortable vision is crucial to take on every day, confident and aware. People tend to have their eyes glued to digital devices even when they are on the move. Constantly switching between multiple digital devices and physical surroundings keeps your customers’ eyes busier than ever and may lead to uncomfortable vision or eye strain. This can make even ordinary tasks feel harder, or worse – let life’s details go unnoticed. It’s important that you don’t only offer customers clear central vision but also smooth peripheral vision so they can easily switch between different distances and directions. Visual needs also change with age. This can be attributed to two key factors: a decrease in the amplitude of accommodation and a decrease in pupil diameter.
  
ZEISS SmartView 2.0 technology utilised in the new and complete SmartLife® lens portfolio from ZEISS is a response to these relevant consumer insights and extensive research.
Side view of i.Profiler plus.

Professional eye measurement powered by ZEISS i.Profiler plus.

Accurate and complete information is the key to providing lenses that perfectly meet customers’ individual needs. ZEISS i.Profiler  plus delivers a personal eye profile for each patient – far beyond the limits of traditional refraction. ZEISS i.Profiler  plus enables you to perform an in depth, accurate analysis of your customers’ eyes, so you instantly gain a holistic view of their personal eye data.

  • Fast and highly accurate wavefront measurement and analysis of your customer’s eyes resulting in a unique visual optics profile.7
  • ZEISS i.Profiler  plus determines the individual pupil size of each person.
  • 60 seconds  to automatically profile both eyes.8
  • 20/20  visual acuity in 94% of patients.9
  • 50 %  time reduction during subjective refraction.10
Young man wearing ZEISS lenses looking in the camera and holding an i.Pad showing pre-information for an accurate subjective refraction.

ZEISS i.Profiler plus enables our most customisable lens portfolio.

It supports you in finding and explaining the best possible solution for each customer, as it equips you with detailed pre-information for an accurate subjective refraction:  

  • Current visual optics profile including higher order aberrations and corneal data.
  • Highly accurate objective refraction.
  • ZEISS i.Scription analysis.

In addition, the unique visual optics profile incorporates the individual pupil size of each patient.

Pupil of an eye with the colours blue and light green.

ZEISS Individual Luminance Design 2.0 technology results in more precise lenses.11

ZEISS Individual Luminance Design 2.0 technology considers the unique pupil size in all-day light situations based on the ZEISS i.Profiler  plus  measurement and the date of birth of the customer:

ZEISS i.Profiler  plus  measurement:
The average light exposure of the eye during the ZEISS i.Profiler  plus  measurement is 100 cd / m².12

Transformation of the data for all-day light conditions:
The average luminance during the day is ~ 60 cd / m².12  Therefore, the average pupil diameter for both eyes will be transformed from the measurement light situation to an all-day light situation.

Realistic comparison based on age:
ZEISS ensures that the resulting individual pupil size is within a reasonable tolerance of ± 1 mm according to the age of the customer.13

The ZEISS SmartLife PRO lens portfolio.

Find the most individualised solution to suit each customer’s unique needs.
  • 3D illustration of single vision lenses for the ages 6 to 25 years.

    Single Vision lenses

    • Single Vision Individual
  • 3D illustration of digital and progressive lenses with peripheral blurr zones for the ages 30 to 40 years.

    Digital lenses

    • Digital Individual
  • 3D illustration of progressive lenses with peripheral blurr zones for the ages 40+ years.

    Progressive lenses

    • Progressive Individual

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  • 1

    Bababekova Y., Rosenfield M., Hue J.E., Huang R. R. (2011). Font Size and Viewing Distance of Handheld Smart Phones. Optometry and Vision Science, 88:795–97.

  • 2

    Deloitte LLP. (2017). State of the smart - Consumer and business usage patterns. Global Mobile Consumer Survey 2017: UK Cut.

  • 3

    Auxier B. et al. Children’s engagement with digital devices, screen time. Pew Research Center. 2020.

  • 4

    Euromonitor International. (2020). Top 10 Global Consumer Trends 2020.

  • 5

    IMW-Köln. (2015). Consumer Segmentation & Digital Communication Behaviour. n=11.845, D, BR, CN, US, IT.

  • 6

    IMW-Köln. (2015). Consumer Segmentation & Digital Communication Behaviour. n= 2.778 (extract health managers), D, BR, CN, US, IT.

  • 7

    Applying a specifically developed speckle-free verification method (Data on file. 2019-11-15_DCS_INO_4000424.01_iProfiler_SN303782.pdf), The ZEISS i.Profiler plus autorefraction and wavefront aberration measurements have been calibrated to show an accuracy of +/-0.1 D that exceeds the ISO standard for auto-refractors, which only requires a maximum scale interval of 0.25 (ISO standard for eye refractometers, DIN EN ISO 10342:2010).

  • 8

    Measurement on 5 subjects including stop watch timing for complete measurement Report: 004857_iPP_Claims Substantiation Report_V01

  • 9

    Kevin Reeder, OD, Earl Sandler, OD, Joel Cook, OD, and Lynette Potgieter, B. Optom (RSA) – The Carmel Mountain Study (Orange County, California), double blind test on preference between ZEISS i.Scription Lenses and comparable ZEISS free-form test lenses (n=37), 2016.

  • 10

    Arne Ohlendorf, Alexander Leube, Siegfried Wahl, “Comparison of spherocylindrical corrections obtained by wavefront aberrometry and subjective methods”, Institute for Ophthalmic Research, Eberhard Karls University of Tuebingen, Mar. 2016.

  • 11

    Based on Watson, A. B. & Yellott, J.I. (2012). A unified formula for light-adapted pupil size. Journal of Vision ,12(10):12, 1–16. Theoretical analyses by Technology & Innovation, ZEISS Vision Care, DE, 2020.

  • 12

    Analyses by Technology & Innovation, ZEISS Vision Care, DE, 2020.

  • 13

    Based on Watson, A. B. & Yellott, J.I. (2012). A unified formula for light-adapted pupil size. Journal of Vision ,12(10):12, 1–16. Theoretical analyses by Technology & Innovation, ZEISS Vision Care, DE, 2020.